The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Author: Khalid Aljuraisy
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
Source: http://www.islamhouse.com/p/345081
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A comprehensive and scholarly look at the family unit in Islam, from its conception via marriage to rights and roles of the partners that make for a successful team. The learned author also squarely confronts more touching issues such as polygamy, modes of divorce, and social equality.
Author: Hammodah Abd al-Aati
Publisher: http://www.islamweb.net - Islam Web Website
Source: http://www.islamhouse.com/p/311436
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With the advent of another Ramadan, a mixture of feelings overwhelm the hearts of Muslims all over the world. The hearts are full of hope, based on trithful promises and glad tidings given by Allah and his Messenger, of great bounties and endless bliss.
Author: Abdul Kareem Awwad
Reveiwers: Muhammad AbdulRaoof
Source: http://www.islamhouse.com/p/318532
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This book addresses an important subject, The only way to achieve true happiness is Islam and call for the faith in Allah and His angels, His Books, His Messengers, the Last Day, and destiny.
Author: AbdulRahman Bin Abdulkarim Al-Sheha
Publisher: http://www.islamland.com - Islam Land Website
Source: http://www.islamhouse.com/p/261378
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Author: Saimon Al-Fareedu Karaballow
Source: http://www.islamhouse.com/p/231680
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The Author, a well-known British lady writer tries to make the reader aware of the Islamic standard for an ideal husband and to encourage the husband to reach that standard as much as he wishes his wife to reach it as an ideal Muslim wife.
Author: Aisha Lemu
Reveiwers: Muhammad AbdulRaoof
Publisher: Islamic call and guidance centre in Abha: www.taweni.com
Source: http://www.islamhouse.com/p/378996
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